Classy Beachwear: Where to Shop? A Stylish Girl’s Guide to Looking Expensive on the Sand
So, you’re planning your next beach escape and want to look chic, not cheesy. We’ve all seen it—bright neon bikinis, oversized floppy hats with “Beach Please” stitched across, and cover-ups that look like someone’s shower curtain. Yeah… let’s not. 🙃
If you’re craving that classy beachwear vibe—the kind that whispers “old money” while you sip on your iced matcha—I got you. I’ve done the shopping (sometimes too much, tbh), sifted through the cringe, and found the best places to shop for elegant, high-quality beachwear that actually feels elevated.
Ready to serve style at sea level? Let’s go.
What Makes Beachwear Classy Anyway?
Before we start throwing things in online carts, let’s get one thing straight. Classy beachwear isn’t about being boring—it’s about being intentional.
Key Traits of Classy Beachwear
eutral or soft tones – Think white, beige, black, navy, or pastels. No neon needed.
High-quality fabrics – Linen, cotton, silk blends. No see-through poly disasters, pls.
Timeless silhouettes – One-pieces, high-waisted bikinis, kaftans, wrap skirts.
Minimal logos – If you can spot the brand from space, it’s a no.
Ever wonder why you remember that one woman on the beach who wore a white linen cover-up and straw hat like she stepped out of a Slim Aarons photo? Yeah, it’s because simplicity always wins.
Where to Shop Classy Beachwear Without Selling a Kidney
Let’s be honest. Some luxury brands will make you pay the price of a round-trip flight for a bikini. But I’ve rounded up stores that give you major elegance—some at surprisingly good prices.
1. Eres Paris – For the Minimalist Rich Aunt Vibe
If you want to look like you inherited your beach house, shop Eres.
What’s Great Here
Lightweight fabrics made for tropical breezes
Hand-dyed prints that actually feel artistic
Wrap skirts, matching sets, and resort-ready kaftans
Bonus: They’re big on sustainability, so you can feel good while looking fab.
Best for: Romantic, vintage-inspired beach looks with just enough boho flair
Toteme – The Quiet Luxury Power Player
Ever want to look like you’re not trying at all—but still look like a Vogue editor on holiday? Welcome to Toteme.
Why It’s a Win
Monochrome magic—black, white, and taupe heaven
Sleek swimwear with clean lines
Linen separates that double as city wear
It’s not “trendy,” and that’s exactly the point.
Best for: Clean girl aesthetic meets yacht guest energy
4. Revolve (Yes, Really) – If You Know Where to Click
I know what you’re thinking: “Wait… Revolve?” Hear me out. While half of their site screams influencer trip to Tulum, the other half has actual gems.
How to Shop Revolve the Smart Way
Filter by “L*Space,” “Vitamin A,” and “Tularosa”—those are gold
Stick to solid colors and simple cuts
Look for wrap dresses and crochet cover-ups that don’t look like fishing nets
Pro tip: Read reviews. I’ve skipped a few disasters thanks to someone else’s brutally honest take. TY, internet strangers.
Best for: Affordable finds that can look expensive (if you’re picky)
5. Net-a-Porter – For Treat-Yourself Moments
Sometimes, you need a statement piece. The one cover-up that turns heads (in a good way). That’s where Net-a-Porter comes in.
Why It’s Worth It
Curation is chef’s kiss—everything feels intentional
Access to designer labels like Hunza G, Marysia, and Matteau
Great selection of chic sandals and straw bags
Just don’t scroll while hungry or emotionally unstable. Your credit card might cry.
Best for: Luxe staples and bougie-but-tasteful splurges
6. Seafolly – The Classic Aussie Favorite
Seafolly has been around forever, and there’s a reason it’s still here. Their stuff just fits—and flatters almost everyone.
What Makes It Great
Supportive swimwear (hello, busty gals 👋)
Timeless colors and cuts
Easy-to-style cover-ups and dresses
IMO, their high-waisted bikinis and halter one-pieces are forever in my suitcase.
Best for: Easy, reliable beachwear with structure
7. Mango & Zara – Classy on a Budget (If You Choose Wisely)
Both brands are hit or miss—but when they hit, they hit.
What to Watch For
Mango is great for linen pants, maxi dresses, and raffia accessories
Zara sometimes drops elegant beach capsule pieces (especially in Spring/Summer collections)
Avoid: Obvious trends, cheap fabrics, and anything too flashy
Best for: Trend-aware pieces that still feel refined
Must-Have Classy Beachwear Staples
Now that you know where to shop, let’s talk about what you actually need to look polished from head to sandy toes.
The Essentials List
A high-quality one-piece swimsuit (black or cream = no-fail)
A breezy linen cover-up or oversized button-down
Straw hat with no text, I beg you
Simple leather slides or espadrilles
Structured straw tote (bonus if it fits your book and sunscreen)
Silk scarf (tie it around your bag or in your hair for extra flair)
Don’t forget sunscreen. Not only is sunburn not classy, but flaking skin ruins any aesthetic 😬.
How to Style Classy Beachwear (Without Overdoing It)
Keep it clean, effortless, and intentional. Here’s the trick: everything should look like it belongs together, even if it’s from five different brands.
Quick Styling Tips
Stick to a color palette—neutrals, then add one accent
Match your accessories (gold tones, tan leather, natural textures)
Layer jewelry sparingly—one dainty necklace and stud earrings are plenty
Ever wondered why some people look polished even at the beach while others look like a walking souvenir shop? This is why.
Conclusion: Your Passport to Looking Polished (Without Trying Too Hard)
Finding classy beachwear doesn’t have to mean spending your entire vacation fund before you even hit the sand. It’s about smart shopping, thoughtful styling, and knowing what actually works for your vibe.
So whether you’re headed to the Amalfi Coast, your local beach club, or just posing on a pool float for the ‘gram, you now know where to shop and what to wear to serve rich, relaxed, and refined.
Now go pack that straw tote, throw on your linen set, and sashay into your seaside moment like you were born for it. 🏖️✨
Oh, and if you find a cute cover-up under $50 that doesn’t look like a beach towel—send me the link. Sharing is caring.